Jon Petersson

Experienced, honest and pragmatic film & TV executive

Stockholm, Sweden
+46 70-186 50 24
jon@sub-etha.se

Profile

I have many years of experience in film and TV drama, most recently as Executive Producer and Head of Scripted at Viaplay, and before that in a corresponding role at Kanal 5/Discovery.

As EP for a channel, I have worked closely with producers, directors, and screenwriters, being involved in all creative stages of the projects, from pitch and development, casting and filming, to post-production and launch.

I come from a financial background and am comfortable discussing budgets and forecasts, support and financing, contractual terms, etc. I was the representative for Discovery and Kanal 5 at the Nordic Film & TV Fund and contact for the Swedish Film Institute.

I have a passionate interest in our industry and in TV drama and film. I am sincere, analytical, structured, and solution-oriented.

Skills

Creative Development and Production

Involved in guiding the development and production of content, ensuring alignment with artistic vision.

Industry Networking and Partnerships

Utilize an extensive industry network to facilitate partnerships and co-productions.

Adaptive Problem-Solving

Adapt to creative challenges, finding solutions that respect the project’s vision and constraints.

Collaborative Creative Feedback

Provide constructive feedback to key creative roles, fostering a narrative that resonates with audiences.

Regulatory Acumen and Compliance

Navigate industry regulations and contractual terms to support project compliance.

Integrated Financial Strategy

Merge creative objectives with financial planning, maintaining budget integrity throughout the production lifecycle.

Experience

Viaplay Group

Head of scripted Sweden and Finland / Executive producer scripted content

2018 - 2023

Executive produced award-winning second season of Det som göms i snö with Robert Gustafsson, Roslund & Hellström's Cell 8 and Box 21, both seasons of Maskineriet with Kristoffer Joner, all three seasons of Heder with Eva Röse, Alexandra Rapaport et al., Henrik Schyffert's Zebrarummet, Hannah & Amanda's Två systrar, final season of Tjockare än vatten, Åreakuten, Den inre cirkeln, Irish co-production North Sea Connection, final season of SVT co-production Innan vi dör, SVT co-production We got this and Finnish co-production Cold Courage. Co-developed Anders de la Motte's Slutet på sommaren.

Kanal 5 / Discovery Networks Sweden

Head of Program Controlling and Drama Commissioning / Executive Producer

2013 - 2018

Head of commissioning / executive producer for local scripted series and feature films. Commissioned and executive produced first three seasons of award-winning series Gåsmamman with Alexandra Rapaport, award-winning first season of series Det som Göms i Snö with Robert Gustafsson, and 100 Code with Michael Nyqvist and Dominic Monaghan for Kanal 5.

Head of program controlling department, responsible for content budgets, forecasts and follow-up. Collaboration with UK based shared services, and Nordic subsidiaries.

Film Controller / Business Controller

2007 - 2013

In charge of Swedish feature film pre-buy and co-production for Kanal 5. Co-produced six Irene Huss crime thrillers, and Guldbagge nominee Prinsessa by Teresa Fabik.

Responsible for program related controlling. Budget, forecast and follow-up of program costs, cash and inventory. Close cooperation with local production, acquisitions, scheduling and finance departments.

Accounting Manager

2005 - 2007

Supervising accounting group of four people. Responsible for balancing books, Actual vs. Budget follow-up with departments, reporting to local management and group finance, audits, annual reports and taxes.

Svenska Bio / Succéfilm

CFO

1991 - 2005

Overall responsibility for finance functions. Accounting, reporting, audits, annual reports and taxes.

Assisting in acquisitions of international film rights, for associate SF Studios (then Svensk Filmindustri).

Instrumental in international cinema establishments: First International Theatres (US) 1995-1997, Resort Theaters of America (US) 1999-2003, Empire Bio (DK) 2000-2005.